Biom.
ECCO internship project
2024
Redesigning new uppers on the Biom bottom:
The Biom Mary Jane and Ballet Flat
BIOM: redesigning the upper for Biom
The Biom bottom is the perfect balance between fashion and the outdoors, and has been one of the top selling styles in ECCO. Utilising this bottom, I redesigned a new upper to taking into account research for upcoming trends in the fashion industry. In collaboration with Natacha Ramsay- Levi, the images below showcase some existing uppers created on the Biom.
TRENDS AND RESEARCH
Urban Utilitarian
Bringing urban to the outdoor utilitarian slip on, the style focuses on easy practicality while incorporating ballet inspired features commonly found in urban fashion trends. The experience is seamless and easy, using enclosures such as elastics and velcro to enhance utility.
Vintage Chic
Taking inspiration from timeless pieces, the outdoor utilitarian slip on brings back features from classic constructions. Details are dainty and elegant with thin straps to bring elegance to the outdoor biom contruction.
SKETCHES
COLORWAY IDEATION
